Est. 2003 · Manila, PH
Eight women. One garment they couldn't find anywhere else.
Founders photo — drop in real image
In 2003, before "inclusive sizing" was a marketing line, eight Filipina entrepreneurs noticed a gap the rest of the industry had ignored: there was no sports binder in the Philippines built for real bodies, at every size, that could survive an actual workout.
So they designed one. What started as a single style has grown into a brand carried across five cities in the Philippines and shipped to customers in California, Dubai, Singapore, and Toronto — without losing the standard the founders set on day one.
Mission
Not just to give you support — to give you the best support that fits your lifestyle.
Vision
The first comfortable, quality sports binder in the Philippines — and, in time, a complete clothing line from undergarments to footwear.
What we hold ourselves to
Four values, unchanged since 2003.
Support first
Every fabric choice starts with how it performs mid-movement, not how it photographs standing still.
Every body, no exceptions
Seven sizes from XS to XXXL, because a size chart that stops at L isn't a size chart — it's a filter.
Built to be worn hard
Running, boxing, cross-training — comfort that's still comfort after the workout, not just before it.
Made by women, for everybody
Founded by eight women entrepreneurs who designed the brand they wished already existed.
Community
A brand built with Manila's LGBT community.
A large part of who wears HERsHE — every day, not just at the gym — comes from the Philippines' LGBT community. It's a relationship we don't take for granted: we've marched together at Manila Pride, and our ambassador roster includes out community members and allies like Kaye Morales, Aiza Seguerra, and Liza Diño-Seguerra.